2020 Kia Optima: trims, real prices & how to pick yours

15 builds left the factory as a 2020 Optima, each a different combination of engine, transmission and body identified by the first eight characters of its VIN. The 5 main configurations sell for $7,794–$24,998 today.

  • 5 main configurations
  • 38,277 vehicles built
  • 686 for sale right now
  • $7,794–$24,998 typical price range

Which Optima is yours?

Enter a VIN — the 17 characters on the windshield or the title — and we’ll match it to its exact factory configuration, typical price and equipment.

Works with any VIN — a different year or model takes you straight to its own page.

Pick your Optima

What actually differs

LX, S, SE · FWD SX · FWD HEV EX · Hybrid · FWD PHEV EX · Plug-in hybrid · FWD
Engine 2.4L 4-cyl 2L 4-cyl 2L 4-cyl 2L 4-cyl
Power 185 hp 245 hp 154 hp 154 hp
Fuel Gasoline Gasoline Gasoline Electric
Typical price today $12,949 $17,495 $16,473 $19,145
For sale right now 609 24 8 3
Vehicles built 35,034 805 297 145
Same on every 2020 Optima
  • Drivetrain Front-wheel drive
  • Transmission Automatic
  • Body Sedan
  • Seats 5
  • Doors 4-door

What people actually pay

944 price observations · updated Aug 30, 2026
LX, S, SE · FWD
$12,949
SX · FWD
$17,495
$7,560 $12,107 $16,654 $21,201 $25,748
Price trend

Median down $320 over the last 12 months.

2020 Optima price history →
Will it hold value?

A Optima typically keeps about 65% of its price over 5 years — a 5-year-old one runs about $8,500 today.

Optima depreciation by year →
Cost to run

27/37 mpg city/highway. Roughly $1,500/yr on fuel at 15,000 miles.

EPA estimate for the 2020 Optima

Safety, in plain English

NHTSA overall crash rating

★★★★★ 5 / 5

No recalls on file for this model year.

Driver assistance — varies by configuration
  • Warns you before a crash
  • Brakes for you in an emergency
  • Watches your blind spot
  • Warns when you drift from your lane
  • Steers you back into the lane
  • Keeps distance on the highway
Decoded from NHTSA build records.

What KNAGV4LD-L means

KNA GV4LD · L
KNA
the World Manufacturer Identifier Kia registered — assembled in South Korea
GV4LD
together encode the Optima line — Sedan, 2L 4cyl, Front-wheel drive — as Kia filed it, these five characters are read as one block, not letter by letter
L
in position 10 — model year 2020
9, 11–17
differ on every car: check digit, plant code and the serial number
10 rare configurations — mostly fleet, export or irregular VIN patterns. Fewer than 20 known vehicles each.

Already looking at a specific Optima?

Paste its VIN — we’ll open that exact car’s page: its configuration, market position and every listing we’ve tracked.

2020 Kia Optima prices →