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2026 Subaru Impreza prices in the U.S.
$29,699
Median asking price
1,885 active listings · Updated September 10, 2026
National price overview
Typical asking price range
$28,560 – $30,910 All 1,885 listings · Middle 50% of asking pricesMedian asking price
$29,699Trim, mileage and condition change what a comparable vehicle costs.
As of September 10, 2026, the median asking price for a used 2026 Subaru Impreza in the U.S. is $27,988, based on 86 active dealer listings tracked by VinAssessment.
Price range, sample and methodology details
The median asking price for a 2026 Subaru Impreza in the U.S. is $29,699 based on 1,885 active listings.
Based on 1,885 active dealer listings, refreshed daily.
Typical: $28,560–$30,910 — the middle half of 1,885 asking prices
Median $29,699
$26K low
$34K high
Why the wide range? Price depends mostly on configuration and mileage — see below. This spread covers the middle 96% of asking prices: we exclude the cheapest and priciest 2% to reduce the influence of extreme values. This does not verify title status or guarantee that every erroneous listing is excluded.
$27,988
Pre-owned median (86)
$29,883
New median (1,799)
What moves the price
Location
Typical asking prices are $28,433 in Massachusetts but $31,393 in Alaska. These are different listing samples, not a measured location adjustment for the same vehicle.
Observed spread: up to $2,960New vs pre-owned
New examples ask about $29,883; pre-owned typically $27,988.
Observed spread: up to $1,895About these price differences
The $28,560–$30,910 typical range isn't randomness — two factors explain most of it:
Biggest factor in these observed spreads: Location. These groups contain different vehicles.
Live 2026 Subaru Impreza listings, priced by VIN
Compared with all listings
All-listings median $29,699
2026 Subaru Impreza
RS
$25,470
VIN JF1GUHHC7T8226970
−$4,229 · vs all-listings median
2026 Subaru Impreza
Sport
$26,187
VIN JF1GUAFC0T8274630
−$3,512 · vs all-listings median
2026 Subaru Impreza
Sport
$26,436
VIN JF1GUAFC6T8286023
−$3,263 · vs all-listings median
View 9 more priced VINs
- Sport VIN JF1GUAFC3T8215569 $26,435 −$3,264 vs median
- Sport VIN JF1GUAFC4T8232056 $27,023 −$2,676 vs median
- Sport VIN JF1GUAFC2T8227289 $27,555 −$2,144 vs median
- Sport VIN JF1GUAFC5T8207585 $27,579 −$2,120 vs median
- Sport VIN JF1GUAFC2T8261880 $27,723 −$1,976 vs median
- Sport VIN JF1GUAFC2T8202781 $27,772 −$1,927 vs median
- Sport VIN JF1GUAFC5T8205755 $27,782 −$1,917 vs median
- Sport VIN JF1GUAFC0T8232619 $28,924 −$775 vs median
- Sport VIN JF1GUAFC6T8275037 $28,474 −$1,225 vs median
Price differences are not deal ratings. Compare equipment, mileage and vehicle history before judging a price.
Every VIN links to a full market report: decode, active listings and the local price band.
Trim-level pricing isn't reliable enough for this model yet — mileage and configuration explain most of the spread above.
Understand the differences
2026 Subaru Impreza: VIN configurations and specifications
Multiple VIN patterns can share the same trim. Compare their recorded equipment, then open a specification page for the full details.
Where these specifications come from
Specifications combine decoded VIN data, including NHTSA vPIC , with inventory records. If decoding does not identify a trim, a recorded inventory trim may be shown. VIN patterns do not confirm every installed option.
Counts describe observed VINs in our database, not factory production totals. Prices are median asking prices from qualifying U.S. listings, not original MSRP. Check the vehicle’s build sheet for exact equipment.
FACTORY REFERENCE
2026 Subaru Impreza factory brochure
Model-year reference for features and equipment. Actual VIN equipment may differ.
No verified factory brochure is currently listed for this exact model year.
Need equipment for a specific vehicle? Look up its factory window sticker →
Price history
View national price history · all trims
Median asking price by month — U.S., all trims · shaded band is the typical range (25th–75th percentile)
The median listing price for a 2026 Subaru Impreza is $30,040 (September 2026) — up 1.2% from $29,690 in October 2025.
Monthly price table
| Month | Median price | Typical range | Vehicles listed |
|---|---|---|---|
| September 2026 | $30,040 | $29K–$31K | 1,373 |
| August 2026 | $29,798 | $29K–$31K | 3,000 |
| July 2026 | $29,770 | $29K–$31K | 2,735 |
| June 2026 | $29,695 | $29K–$31K | 2,316 |
| May 2026 | $29,392 | $28K–$31K | 2,140 |
| April 2026 | $29,334 | $28K–$31K | 1,752 |
| March 2026 | $29,690 | $28K–$31K | 2,513 |
| February 2026 | $29,314 | $28K–$31K | 2,426 |
| January 2026 | $29,396 | $28K–$31K | 2,396 |
| December 2025 | $29,308 | $28K–$31K | 1,343 |
| November 2025 | $29,688 | $28K–$31K | 1,022 |
| October 2025 | $29,690 | $28K–$31K | 512 |
2026 Subaru Impreza prices by state
See how asking prices vary across states. Looking for a 2026 Subaru Impreza for sale near you? Open your state's price guide to compare its market, then follow the local listings link to browse available vehicles.
United States · all trims · snapshot September 10, 2026. Explore state markets below. Prices and counts cover all trims in each state; the full comparison table remains available below the map.
Explore 43 more state markets
Alaska
Typical asking price
$31,393
- Active listings
- 4
- Listed this year
- 47
Not enough active listings for a state price report.
Delaware
Typical asking price
$30,611
- Active listings
- 3
- Listed this year
- 48
Not enough active listings for a state price report.
Alabama
Typical asking price
$30,882
- Active listings
- 1
- Listed this year
- 21
Not enough active listings for a state price report.
North Dakota
Typical asking price
$28,761
- Active listings
- 1
- Listed this year
- 19
Not enough active listings for a state price report.
Hawaii
Typical asking price
$30,852
- Active listings
- 0
- Listed this year
- 6
Not enough active listings for a state price report.
View the U.S. inventory map
What does this map show?
The numbers are active listings, not prices. Badges mark the 8 busiest mapped states to keep the map readable; other states can also have listings.
Hover over a state or focus it with your keyboard for details. Click a linked state or its number to open that state's price page.
State details will appear here. On a phone, tap a linked state to open its prices; use the full table for easier browsing.
Scroll the map sideways on smaller screens. Numbers stay large enough to read.
Most active listings
Other states with active listings
No active listings or insufficient data
Alaska and Hawaii are not drawn on this map. Where qualifying data is available, they appear in the full state table. Grey does not necessarily mean no cars are for sale.
View all states and prices
Listed this year counts every 2026 Subaru Impreza first listed in 2026 (sold and active), with currently active cars as a floor. Typical price is the median of each car's latest asking price — or the average of active listings where this-year data is thin.
EXPLORE THE YEARS
Other Subaru Impreza years
Same model, a different chapter. Start with a nearby year, or open the complete timeline.
An earlier model year
2024
Subaru Impreza
Typical asking price
$23,492
Explore this year →
An earlier model year
2025
Subaru Impreza
Typical asking price
$24,494
Explore this year →
You are here
2026
Subaru Impreza
Typical asking price
$29,699
Your current report
See how model-year prices compare
U.S. market · All trimsDifferent model years, shown on the same dollar scale. Median asking price where available; otherwise average. These are different vehicles, not a forecast of your car’s value.
-
You are here 2026 $29,699 Median
- 2025 $24,494 Median
- 2024 $23,492 Median
- 2023 $19,562 Median
- 2022 $18,239 Median
- 2021 $17,995 Median
- 2020 $16,999 Median
- 2019 $14,990 Median
- 2018 $13,990 Median
- 2017 $12,628 Median
- 2016 $11,200 Median
- 2015 $10,250 Median
- 2014 $9,995 Median
- 2013 $8,995 Median
- 2012 $8,075 Median
- 2011 $9,597 Median
Showing the newest 16 priced model years plus your current year when older. Open the complete timeline below for older years.
Explore all 23 other model years
Pick a year to open its price report. Prices compare different vehicles and equipment, not the changing value of one car.
Nearby model years
2018
$13,990
2019
$14,990
2020
$16,999
2021
$17,995
2022
$18,239
2023
$19,562
2024
$23,492
2025
$24,494
More model years
MEET THE REST OF THE LINEUP
More 2026 Subaru prices
Something else catch your eye? Explore other 2026 Subaru models before you decide.
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Subaru WRX
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Subaru Trailseeker
Explore this model →Prices shown for other models are average asking prices in the national snapshot. Photos are representative; trim and equipment vary.
What would a 2026 Subaru Impreza cost per month?
Estimate the monthly payment on a $29,699 vehicle. Move the numbers to match your own loan.
10% down
7.0% is an illustrative starting rate — use your own lender quote.
Loan term
Estimated monthly payment
$529
per month
60 months · 7.0% APR · $2,970 down
Amount financed
$26,729
Total interest
$5,011
Estimate only. Excludes tax, title, registration and dealer fees, and assumes a fixed-rate loan with equal monthly payments. Your actual rate depends on your credit and lender.
Before you buy
A few important steps can help you buy with confidence.
- Check title and accident history
- Arrange an independent inspection
- Review factory equipment
- Check recalls by VIN
Frequently asked questions
Why do 2026 Subaru Impreza prices range from $25,724 to $34,057?
The spread comes down to configuration and mileage: higher-mileage, base-configuration examples sit near the low end, while low-mileage and premium configurations reach the top. Half of all listings fall between $28,560 and $30,910 — see the mileage and trim breakdowns above for where a specific vehicle lands.
Is $29,806 a good price for a 2026 Subaru Impreza?
$29,806 is the market average as of September 10, 2026. The $29,699 median is a comparison point, not a deal rating. Compare the same trim and mileage band, and check condition, equipment and vehicle history.
How many 2026 Subaru Impreza are for sale right now?
1,885 in total: 1,799 new (averaging $29,887) and 86 pre-owned (averaging $28,125). Counts refresh daily from live dealer inventory.
Is this the trade-in value or private-party value of my 2026 Subaru Impreza?
These figures describe dealer asking prices, not trade-in offers, private-party sale values or completed sale prices. Use them to compare advertised vehicles. To find out what a buyer or dealer would pay for your car, request an offer that takes its mileage, condition, equipment and history into account.
How we calculate these prices
We track 1,885 active listings for this vehicle across dealer sites nationwide, updated every day. Average and median are computed from real asking prices on live listings. We exclude the top and bottom 2% of prices to reduce the influence of extreme values. This does not verify title status or guarantee that every erroneous listing is excluded. Prices reflect dealer asking prices — not final sale prices — and exclude taxes, fees, and incentives. Trim and mileage move the price more than any other factor; see the breakdowns above.
Want the original factory equipment and MSRP behind a specific car? See the factory window sticker for this Impreza →
Own a 2026 Subaru Impreza? See what it's worth →
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