Based on 1,855 active Impreza listings

2026 Subaru Impreza prices in the U.S.

median asking price
$29,789

The median asking price for a 2026 Subaru Impreza in the U.S. is $29,789 based on 1,855 active listings.

As of September 8, 2026, the median asking price for a used 2026 Subaru Impreza in the U.S. is $27,977, based on 87 active dealer listings tracked by VinAssessment.

◷ Updated September 8, 2026 ▤ 1,855 active dealer listings, refreshed daily

2026 Subaru Impreza — a typically priced live listing
2026 · live listing photo

Typical: $28,548–$30,914 — the middle half of 1,855 asking prices

Median $29,789
$26K low $34K high

Why the wide range? Price depends mostly on configuration and mileage — see below. This spread covers the middle 96% of asking prices: we exclude the cheapest and priciest 2% (payment-priced ads, typos, salvage) so outliers don't distort it.

What moves the price on a 2026 Subaru Impreza

The $28,548–$30,914 typical range isn't randomness — two factors explain most of it:

Location
Biggest factor
up to $3,120

The same car typically asks $28,382 in Massachusetts but $31,502 in Alaska.

New vs pre-owned
up to $1,999

New examples ask about $29,976; pre-owned typically $27,977.

What would a 2026 Subaru Impreza cost per month?

Estimate the monthly payment on a $29,789 vehicle. Move the numbers to match your own loan.

10% down
7.0% is a typical rate for a well-qualified buyer — use your own quote if you have one.
Loan term
Estimated monthly payment
$531
per month
60 months · 7.0% APR · $2,979 down
Amount financed
$26,810
Total interest
$5,050

Estimate only. Excludes tax, title, registration and dealer fees, and assumes a fixed-rate loan with equal monthly payments. Your actual rate depends on your credit and lender.

Trim-level pricing isn't reliable enough for this model yet — mileage and configuration explain most of the spread above.

Live 2026 Subaru Impreza listings, priced by VIN

Delta vs typical Median $29,789

Every VIN links to a full market report: decode, active listings and the local price band. Shop 2025–2027 Subaru Impreza listings on VehiSales →.

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$27,977
Pre-owned median (87)
$29,976
New median (1,768)

Price history

Median asking price by month · shaded band is the typical range (25th–75th percentile)

The median listing price for a 2026 Subaru Impreza is $30,140 (September 2026) — up 1.5% from $29,690 in October 2025.

$28K $30K Nov ’25 Jan ’26 Mar ’26 May ’26 Jul ’26 Sep ’26
Monthly price table
Month Median price Typical range Vehicles listed
September 2026 $30,140 $29K–$31K 1,253
August 2026 $29,807 $29K–$31K 2,997
July 2026 $29,770 $29K–$31K 2,735
June 2026 $29,695 $29K–$31K 2,316
May 2026 $29,390 $28K–$31K 2,140
April 2026 $29,334 $28K–$31K 1,752
March 2026 $29,690 $28K–$31K 2,512
February 2026 $29,314 $28K–$31K 2,426
January 2026 $29,396 $28K–$31K 2,396
December 2025 $29,308 $28K–$31K 1,343
November 2025 $29,688 $28K–$31K 1,022
October 2025 $29,690 $28K–$31K 512

2026 Subaru Impreza prices by state

Alabama — 1 active listings Arkansas — 16 active listings Arizona — 28 active listings California — 121 active listings Colorado — 72 active listings Connecticut — 107 active listings Delaware — 3 active listings Florida — 57 active listings Georgia — 22 active listings Iowa — 8 active listings Idaho — 22 active listings Illinois — 24 active listings Indiana — 20 active listings Kansas — 9 active listings Kentucky — 10 active listings Louisiana — 5 active listings Massachusetts — 145 active listings Maryland — 53 active listings Maine — 9 active listings Michigan — 22 active listings Minnesota — 49 active listings Missouri — 20 active listings Montana — 6 active listings North Carolina — 39 active listings North Dakota — 1 active listings Nebraska — 10 active listings New Hampshire — 66 active listings New Jersey — 73 active listings New Mexico — 11 active listings Nevada — 27 active listings New York — 119 active listings Ohio — 78 active listings Oklahoma — 11 active listings Oregon — 32 active listings Pennsylvania — 163 active listings Rhode Island — 6 active listings South Carolina — 9 active listings South Dakota — 1 active listings Tennessee — 26 active listings Texas — 65 active listings Utah — 35 active listings Virginia — 45 active listings Vermont — 51 active listings Washington — 80 active listings Wisconsin — 37 active listings West Virginia — 25 active listings Wyoming — 5 active listings 121California — 121 active listings 107Connecticut — 107 active listings 145Massachusetts — 145 active listings 73New Jersey — 73 active listings 119New York — 119 active listings 78Ohio — 78 active listings 163Pennsylvania — 163 active listings 80Washington — 80 active listings
Numbers = active listings in the busiest states; blue states have inventory now
State Typical price Listed this year Active now
New York $29,999 1,036 119 Shop 2025–2027 nearby →
Pennsylvania $29,437 1,028 163 Shop 2025–2027 nearby →
California $30,216 856 121 Shop 2025–2027 nearby →
Massachusetts $28,382 680 145 Shop 2025–2027 nearby →
Ohio $29,522 508 78 Shop 2025–2027 nearby →
New Jersey $30,130 479 73 Shop 2025–2027 nearby →
Connecticut $29,350 476 107 Shop 2025–2027 nearby →
Texas $29,828 427 65 Shop 2025–2027 nearby →
Washington $30,066 376 80 Shop 2025–2027 nearby →
Florida $29,896 358 57 Shop 2025–2027 nearby →
Illinois $30,516 337 24 Shop 2025–2027 nearby →
Colorado $29,099 327 72 Shop 2025–2027 nearby →
Minnesota $29,828 326 49 Shop 2025–2027 nearby →
Virginia $29,651 311 45 Shop 2025–2027 nearby →
New Hampshire $28,552 267 66 Shop 2025–2027 nearby →
Oregon $29,648 254 32 Shop 2025–2027 nearby →
Maryland $29,192 225 53 Shop 2025–2027 nearby →
Michigan $29,402 218 22 Shop 2025–2027 nearby →
North Carolina $30,224 204 39 Shop 2025–2027 nearby →
Wisconsin $30,398 195 37 Shop 2025–2027 nearby →
Vermont $28,736 185 51 Shop 2025–2027 nearby →
Indiana $29,562 161 20 Shop 2025–2027 nearby →
Nevada $29,488 153 27 Shop 2025–2027 nearby →
Maine $30,131 139 9 Shop 2025–2027 nearby →
Tennessee $30,608 126 26 Shop 2025–2027 nearby →
Missouri $29,242 115 20 Shop 2025–2027 nearby →
Arizona $30,436 112 28 Shop 2025–2027 nearby →
Utah $29,740 109 35 Shop 2025–2027 nearby →
West Virginia $28,826 108 25 Shop 2025–2027 nearby →
Idaho $28,966 100 22 Shop 2025–2027 nearby →
Georgia $30,882 97 22 Shop 2025–2027 nearby →
Nebraska $29,093 56 10 Shop 2025–2027 nearby →
Rhode Island $29,419 53 6 Shop 2025–2027 nearby →
Arkansas $28,788 52 16 Shop 2025–2027 nearby →
Kansas $29,626 51 9 Shop 2025–2027 nearby →
South Carolina $29,910 50 9 Shop 2025–2027 nearby →
Delaware $30,516 49 3 Shop 2025–2027 nearby →
Alaska $31,502 47 4 Shop 2025–2027 nearby →
Kentucky $29,873 43 10 Shop 2025–2027 nearby →
Oklahoma $29,380 40 11 Shop 2025–2027 nearby →
New Mexico $30,342 36 11 Shop 2025–2027 nearby →
Iowa $30,069 33 8 Shop 2025–2027 nearby →
Montana $30,744 29 6 Shop 2025–2027 nearby →
Louisiana $29,791 28 5 Shop 2025–2027 nearby →
South Dakota $30,473 21 1 Shop 2025–2027 nearby →
Alabama $30,882 20 1 Shop 2025–2027 nearby →
North Dakota $28,761 19 1 Shop 2025–2027 nearby →
Wyoming $30,304 13 5 Shop 2025–2027 nearby →
Hawaii $30,852 6 0

Listed this year counts every 2026 Subaru Impreza first listed in 2026 (sold and active), with currently active cars as a floor. Typical price is the median of each car's latest asking price — or the average of active listings where this-year data is thin.

Factory configurations of the 2026 Subaru Impreza

3 factory configurations left the plant as a 2026 Subaru Impreza — the most common are below, each decoded into its own build sheet from the VIN pattern.

All 3 factory configurations of the 2026 Subaru Impreza →

Keep exploring Impreza prices

2026 Subaru Impreza · $29,789 typical · 1,855 listings
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Own a 2026 Subaru Impreza? See what it's worth →

Frequently asked questions

Why do 2026 Subaru Impreza prices range from $25,618 to $34,064?

The spread comes down to configuration and mileage: higher-mileage, base-configuration examples sit near the low end, while low-mileage and premium configurations reach the top. Half of all listings fall between $28,548 and $30,914 — see the mileage and trim breakdowns above for where a specific vehicle lands.

Is $29,827 a good price for a 2026 Subaru Impreza?

$29,827 is the market average as of September 8, 2026. Anything meaningfully below the $29,789 median is priced to move — but always compare within the same trim and mileage band, since those two factors drive most of the spread.

How many 2026 Subaru Impreza are for sale right now?

1,855 in total: 1,768 new (averaging $29,911) and 87 pre-owned (averaging $28,110). Counts refresh daily from live dealer inventory.

How we calculate these prices

We track 1,855 active listings for this vehicle across dealer sites nationwide, updated every day. Average and median are computed from real asking prices on live listings. We exclude the top and bottom 2% of prices to reduce the influence of extreme values. This does not verify title status or guarantee that every erroneous listing is excluded. Prices reflect dealer asking prices — not final sale prices — and exclude taxes, fees, and incentives. Trim and mileage move the price more than any other factor; see the breakdowns above.

Want the original factory equipment and MSRP behind a specific car? See the factory window sticker for this Impreza →

Shopping for this car?

Check individual VINs before you buy — decode the exact trim and mileage, see every active listing, and how each price compares to the local market.